How often should I post new content for content marketing?
It is generally advised to post once daily and at most twice daily. Some studies even suggest that posting more frequently results in lower engagement. Therefore, resist the urge to celebrate too soon. Put quality before quantity: the typical Facebook Page shares 1.55 posts every day. Therefore, 1 to 2 posts per day are ideal for social media objectives. "Daily posting will increase followers 4 times faster than less frequent posting.
More visibility makes sense, says Brayden. Organizing a content calendar is a good idea to continue posting consistent content.
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